WeMavin Concludes Highly Successful Gamescom 2025
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26 August, 2025 -
2025
COLOGNE, GERMANY – August 26 – WeMavin, a leading language service provider (LSP) with 19 years of specialization in gaming localization, LQA testing, and dubbing, today announced the successful conclusion of its participation in Gamescom 2025. Returning from Cologne jet-lagged but buzzing with energy, the team conducted over 60 strategic meetings and solidified its role as a key partner for European developers aiming for success in Asia.
As one of only three Chinese LSPs exhibiting at the event and among a select group of 50 Chinese companies in attendance, WeMavin demonstrated a significant and unique presence. The company’s booth in the business area (Hall 2.1, C003) from August 20-22 served as a central hub for developers, publishers, and fellow LSPs seeking expert guidance on navigating the lucrative but complex Asian gaming landscape.
Our mission was clear: to connect the incredible talent of the European game development scene with the massive, eager audience in the Asian markets.
Our A-Team holding down the fort! (From left) BD Manager Mic, and Account Managers Emily and Hoei at our Gamescom 2025 booth. So many great conversations started right here.
The delegation was led by founder Tiger Chu, who was accompanied by a team of three including our BD manager Michael, and account managers Emily and Hoei. This direct involvement from top management underscores the company’s deep commitment to the European market and its hands-on approach to building lasting partnerships.
Great minds in action! Our founder, Tiger, in a deep and insightful discussion with an executive from Ubisoft Blue Byte.
"The energy at Gamescom this year was just incredible," said Tiger. "We were so impressed by the sheer innovation we saw, especially from the European indie developers. You can feel how government support is fueling a wave of creativity across all genres. In almost every one of our 60+ meetings, the conversation turned to Asia, and specifically China. It reaffirms our mission: to be the most trusted bridge for these amazing games to reach the audiences they deserve."
This sentiment was echoed in meetings big and small, from established publishers to up-and-coming studios.
A handshake seals a great conversation. Tiger with our friend Christian after a very constructive meeting. The future is collaborative!
Our entire team was on the ground, making connections and understanding the unique needs of each developer. It's in these one-on-one conversations where we learn how to best help a studio's unique voice translate perfectly for a new audience.
Emily diving deep into the localization needs of a promising new title.
Hoei strategizing a custom localization plan with a European developer.
The collaborative spirit of Gamescom was everywhere. We had fantastic conversations with friends, old and new, from across the industry.
Great to connect with Federico from Loki! We're always inspired by the passion of our industry peers.
Our freelance partners are the backbone of our quality. Tiger loved catching up with some of our best linguists and testers!
When the business halls closed, we dove headfirst into the entertainment area on August 23 and 24. This is where the heart of gaming beats the loudest. We connected with passionate indie developers showcasing their dream projects and, of course, celebrated the incredible creativity of the fan community.
The heart of Gamescom! Tiger connecting with an indie dev who is shaping the future of gaming.
You can't go to Gamescom without celebrating the fans! Tiger had a blast meeting some amazing cosplayers.
After a packed and productive week, we are more excited than ever about the future of global gaming. Thank you to everyone who met with us, shared their vision, and made Gamescom 2025 an unforgettable experience.
See you in Cologne for Gamescom 2026!
About WeMavin
Founded in 2006, WeMavin is a dedicated language services partner for the global video game industry. For 19 years, the company has provided high-quality translation, localization, and LQA testing services in multiple languages. With a team of passionate gamers and linguistic experts, WeMavin is committed to helping developers and publishers deliver immersive and authentic experiences to players around the world.
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